In the world of health and supplements, we have to be very cognisant of what we can and cannot say. While TikTok is an ever-changing space, we are on your side to navigate and escalate any misgiven violation points and update you with best practices.
We would recommend reading through to have a comprehensive view of the policy. Knowledge is, certainly, power in the TikTok space.
Here is what the policy says regarding Medical Claims:




Our TikTok Shop rep advises that we put a disclaimer on every video that states one of the following: 1.“Disclaimer: This is not medical advice.” 2.“Disclaimer: Speak to your doctor/healthcare provider.” 3.“Disclaimer: This is for educational purposes only!” 4.“Disclaimer: This is my personal experience. Speak to your doctor.”
Below is a comprehensive list of words and phrases that you cannot say regarding any product that is linked to TikTok Shop. We suggest that you become creative when addressing these issues.
Cancer
ADHD
Covid
Infertility
Guaranteed
100%
Change
Heal
All Natural
Wrinkles
Fat (loss)
Amazon, etc.
Depression
Metabolism/Metabolic
Hormones/Hormonal
Anxiety
Weight Loss
Vaginal Health
Health
Brain Health
Sugar Cravings
Menopause
Any Medication by Name
Testosterone
Heart Health
Injection
Pounds (espcially with a number before it: “5 pounds”)
Skinny
Pills (capsules as an alternative)
Losing weight
Obesity
Supresses appetite (or anything related to appetite supression)
Do not mention other platforms or off Shop purchases